
Ok-pop woman group IVE poses throughout a press occasion for the group’s new album, held at a resort in Yeouido, western Seoul, Monday. From left are members Rei, Gaeul, Jang Received-young, An Yu-jin, Leeseo and Liz. Yonhap
Ok-pop woman group IVE is again and able to seize the music scene as soon as once more with some „ATTITUDE“ — each actually and figuratively. After almost 9 months, the six-piece act returns with a brand new EP, „IVE EMPATHY,“ and its two standout singles, „REBEL HEART“ and „ATTITUDE.“
Shifting its focus from self-love anthems to exploring the facility of empathy, the woman group now goals to inject a much-needed wave of constructive power into the Ok-pop panorama.
Celebrating the launch, IVE members — An Yu-jin, Gaeul, Rei, Jang Received-young, Liz and Leeseo — gathered at a resort in Yeouido on Monday to debate tales behind the group’s third EP, set to drop later that day.
Opening the session, the band’s chief, An, stated, „I am thrilled to launch an album after such a very long time. I can not wait to share it with our followers.“

IVE’s chief An Yu-jin poses throughout a press occasion held to have fun the group’s new album launch at a resort in Yeouido, western Seoul, Monday. Yonhap
The album options two title tracks: the January prerelease „REBEL HEART“ and the brand new track „ATTITUDE.“ The latter samples American singer-songwriter Suzanne Vega’s iconic „Tom’s Diner,“ mixing its timeless melody with energetic bass and drum sounds for a contemporary twist.
„We strive numerous approaches with each album. In ‚HEYA,‘ we used Korean folklore imagery and in ‚Accendio,‘ we explored the magical woman idea,“ An stated, reflecting on the group’s inventive course of.
„Sampling ‚Tom’s Diner‘ was a kind of experiments … It is a well-known track, however we needed to reinterpret it with our personal story, creating one thing contemporary and interesting.“
Jang Received-young, recognized for her constructive „Fortunate Vicky“ mindset, shared that she introduced a private contact to the lyrics of „ATTITUDE.“
„The lyrics replicate an optimistic method to accepting conditions you’ll be able to’t change,“ Jang defined. „The core message is that the one factor you’ll be able to change in an unchangeable state of affairs is your angle.“
With a powerful following amongst youthful Ok-pop lovers, Jang added that her group is dedicated to persevering with to make a constructive affect on its youthful followers.
„We regularly understand that kids are rising up watching us and listening to our music. That makes us extra aware of what we are saying and do,“ she stated. „We wish to maintain expressing constructive, uplifting power.“

IVE member Jang Received-young poses throughout a press occasion held to have fun the group’s new album launch at a resort in Yeouido, western Seoul. Yonhap
IVE has been increasing its international attain since October 2023, when the group launched into a world tour throughout 19 nations, performing 37 reveals to over 420,000 followers worldwide. The group additionally handled worldwide audiences to performances at main music festivals final 12 months, together with Lollapalooza Chicago and Japan’s Summer season Sonic.
„By means of our world tour, we have turn into extra cohesive as a workforce and we have grown a lot onstage,“ Gaeul stated. „We hope to showcase all that have via this new launch.“
An chimed in to specific her need to carry out in bandmate Rei’s hometown of Nagoya, Japan.
„We have by no means had a live performance there, however I hope we are able to do an even bigger present than our final world tour,“ she stated.
Closing the occasion, Liz shared her hopes relating to the scheduled promotional actions for „IVE EMPATHY.“
„We have at all times expressed our confidence via our music, and that is what I consider defines IVE,“ Liz stated. „With this album, we would like individuals to assume, ‚IVE’s executed it once more,‘ and we promise to maintain being a gaggle that everybody might be excited to see.“