Samsung SDS unveils AI services for corporate automation at CES 2025

Samsung SDS CEO Lee June-hee speaks through the firm’s media demonstration at CES 2025 on the Las Vegas Conference Heart, Wednesday (native time). Korea Instances picture by Nam Hyun-woo

LAS VEGAS — Samsung SDS revealed company automation companies based mostly on generative synthetic intelligence (AI) on the CES 2025 tech commerce present in Las Vegas, Wednesday (native time), showcasing its capability to automate tedious and time-consuming workplace duties, reminiscent of mass knowledge set comparisons, at ultra-fast speeds.

Throughout the tech honest, the IT service firm revealed three generative AI-powered options for company automation — videoconferencing and co-working software Brity Copilot, chat-based AI software FabriX and workflow automation service Brity Automation — whereas demonstrating precise use situations at its sales space.

Launched final April, Brity Copilot is a co-working software that encompasses e-mail, messaging and videoconferencing, all assisted by generative AI.

Throughout an indication, Samsung SDS confirmed a video name between Korean, English and Vietnamese audio system, all of whom had been supplied with dwell transcriptions and voice translation. The corporate stated it’s the world’s first multilingual videoconferencing software able to translating and decoding greater than three languages concurrently.

Brity Copilot can be built-in with agentic AI, functioning as an assistant that may deal with further duties, whereas the consumer focuses on different actions. Throughout the demonstration, whereas the presenter was on the video name, the AI assistant robotically responded to messages inquiring concerning the presenter’s schedule and updates made through the name.

Brity Copilot, which has 180,000 customers around the globe, now affords dwell transcriptions for 10 languages together with Korean, English, Chinese language, German and Spanish, whereas translating 15 languages.

Samsung SDS officers reveal co-working software Brity Copilot on the firm’s sales space throughout CES 2025 at Las Vegas Conference Heart, Wednesday (native time). Korea Instances picture by Nam Hyun-woo

FabriX is a large-language mannequin based mostly generative AI, which seems much like ChatGPT, however is extra centered on producing solutions based mostly on information compiled in an organization database.

It’s a multi-agentic AI, which has a pacesetter agent and a number of teammate brokers every specialised in particular capabilities.

Throughout the exhibition, Samsung SDS demonstrated how its AI may generate an evaluation report for a hypothetical smartphone firm trying to develop into markets overseas.

When the presenter requested FabriX to first provide you with an evaluation of the corporate’s quarterly gross sales, promotional bills and the correlation between them, the chief agent looked for the suitable agent and select a code interpreter agent, which coded knowledge evaluation metrics. Based mostly on the information, completely different brokers requested one another questions, and the lead agent generated probably the most applicable outcomes.

Via this course of, the presenter was in a position to create a draft model of the report, containing market traits, previous gross sales observe information, achievable gross sales targets and possible promotion methods, inside 5 minutes. FabriX is now utilized by greater than 100,000 customers in additional than 70 firms.

Samsung SDS‘ FabriX generative AI creates solutions based mostly on a consumer’s request throughout an indication on the firm’s sales space throughout CES 2025 at Las Vegas Conference Heart, Wednesday (native time). On the correct aspect of the display, a number of AI brokers are having discussions over the consumer’s request. Korea Instances picture by Nam Hyun-woo

Brity Automation is an automation software that creates software program that may do repetitive work. For this, Samsung SDS demonstrated an precise case of an export firm at present utilizing Brity Automation, which created software program to watch regulatory updates of a market abroad and point out which of the corporate’s merchandise should be adjusted to adjust to up to date laws.

The presenter stated it took seven staff on the firm 12 weeks to do the identical work, however Brity Automation generated the stories inside every week. Samsung SDS stated Brity Automation is now utilized in 310 firms and public establishments.

Samsung SDS CEO Lee June-hee stated gross sales of the three automation instruments at the moment are on observe following their official launch final Might. He added, „Samsung SDS will help prospects‘ innovation by means of hyperautomation.“